Marketing Analytics Presenting Digital Marketing Data

Lynda - Marketing Analytics: Presenting Digital Marketing Data
Size: 110 MB | Duration: 0h 54m | Video: AVC (.mp4) 1280x720 15&30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Advanced | Language: English

In this course, you'll learn how to effectively present digital marketing data from Google Analytics to your stakeholders.

Structuring reports
Presenting analytics data with video recordings
Considering different data sources
Using hedging words
Visualizing data within Google Analytics
Writing a compelling executive summary
Using Tableau to enrich reports
Locating and using competitor industry data
Drawing inspiration from others
Title: Marketing Analytics Presenting Digital Marketing Data
Size: 85.8 MB | Format: rar
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